What it costs, and what you get
All prices exclude VAT. Every plan includes your Reputation Growth Strategy and setup — that part isn't an add-on.
Build
£59/mo
One or two locations. Review collection by email, text, QR and NFC across Google and the major review sites. Replies drafted for you, and your reviews published to your website and your social accounts automatically.
See the full comparison ↓
Grow
£109/mo
Up to five locations. Everything in Build, plus video testimonials, team leaderboards, WhatsApp, a wider set of review sites, and content written, published and shared so AI assistants can cite your business when someone asks for a recommendation.
See the full comparison ↓
Scale
From £159/mo
For brands that need every branch resolving into one picture, reviews on industry sites that nothing pulls automatically, or customers leaving reviews without logging in anywhere. A different plan and a different conversation.
Before anything runs
Your Reputation Growth Strategy is included
Usually £299. Every plan, no exceptions.
First, the strategy. We spend an hour mapping your customer journey and find the moments people are genuinely pleased — after the session, on collection, when the job's done — and decide where the ask goes.
Then setup and training. Thirty minutes to build the system around your strategy, train your team, and get your collection cards in place
Get this bit right and the rest looks after itself.
Before anything runs
Monthly or annual
| Monthly | Annual — two months free | |
|---|---|---|
| Build | £59/mo, cancel any time | £590 a year |
| Grow | £109/mo, cancel any time | £1,090 a year |
| Scale | From £159/mo, 12-month term | Not available |
Annual is twelve months for the price of ten, paid up front. You can switch to annual at any point — it starts a fresh twelve months from that day, and it doesn't combine with other discounts. Scale is already on a twelve-month term, so there's no annual version of it.
Before anything runs
Everything available in each plan
| Build | Grow | Scale | |
|---|---|---|---|
| Locations included | 2 | 5 | Unlimited, quoted on volume |
| Review sites you can collect from | 4 | 14 | 200+ |
| Review requests by email | 10,000/mo | 50,000/mo | Quoted |
| Review requests by SMS | 100/mo | 250/mo | Quoted |
| Review requests by WhatsApp | — | 250/mo | Quoted |
| QR codes and NFC cards | ✓ | ✓ | ✓ |
| Automatic reminders | ✓ | ✓ | ✓ |
| Replies drafted for you | ✓ | ✓ | ✓ |
| Search-optimised replies and posts | ✓ | ✓ | ✓ |
| Review analysis and sentiment | ✓ | ✓ | ✓ |
| Performance tracking | ✓ | ✓ | ✓ |
| Google profile management | ✓ | ✓ | ✓ |
| Reviews displayed on your website | ✓ | ✓ | ✓ |
| Automatic social posting | ✓ | ✓ | ✓ |
| Video testimonials | — | ✓ | ✓ |
| Team leaderboards | — | ✓ | ✓ |
| Weekly articles published for AI recommendations | — | ✓ | ✓ |
| API and webhook integrations | — | ✓ | ✓ |
| Reviews aggregated across every site and every location | — | — | ✓ |
| Collect reviews under your own brand, no customer login needed | — | — | ✓ |
| Verified star rating in Google search results | — | — | ✓ |
| Strategy reviews with me | Two a year | Quarterly | Quarterly |
| Reputation Growth Strategy and setup | ✓ | ✓ | ✓ |
One thing the platform can do that we don't: draft reviews for your customers. Their words, or it isn't worth having.
Not sure which one? That's what the call is for. Forty-five minutes, no pitch deck — I'll look at your profile beforehand and tell you which plan I'd put you on, and why.
Take our 3-minute scorecard
Before you book
Questions about pricing
What do the location allowances mean?
They're for one business with more than one site — two branches of the same practice, five depots under one brand. They're not a way of covering several separate businesses on one account.
Can I move up a plan later?
Any time. If you outgrow Build's locations or want the AI content working, we move you to Grow and the difference is pro-rated.
Can I switch to annual later?
Yes, at any point. It runs twelve months from the day you switch, at the same two-months-free rate.
Is there really no setup fee?
No. The strategy and setup are worth £299 and they're included, because a system set up badly isn't worth having.
What if my Google profile is a mess?
Then fixing it comes first, and that's separate work. The audit will tell us — I'll say so before you sign up to anything, not after.
Can I cancel?
Monthly plans, any time. Annual runs its twelve months.
Be the obvious choice.
Forty-five minutes, no pitch deck. I'll look at your profile before we speak and tell you what I'd do first — whether or not you work with me.
Prefer to start smaller? Take the 3-minute AI Recommendation Scorecard →
Reputation Autopilot — a CX Strategy company.
CX Strategy Ltd, registered in England & Wales no. 15210017. Registered office: 20 Northcroft The Park, Cheltenham, Glos, GL50 2NL.